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Masternaut tracks Jane Tomlinson Appeal bike ride

Jane's Appeal
Sitting on the ground - Chloe Hinde, Steven Tomlinson, Laurie Miller, Jack Miller, Holly Hine, Rebecca Tomlinson and behind the bike, John Miller (Mike's brother-in-law), Stuart Hinde and Mike Tomlinson
14 July, 2010

Leeds, UK, 14 July 2010 - Masternaut Three X is providing real-time satellite tracking to Mike, Rebecca and Steven Tomlinson, husband and children of the late charity fundraiser Jane Tomlinson CBE, and their team of cyclists on their 2500 mile bike ride from Istanbul to Leeds. Using an advanced portable tracking unit attached to one of the bicycles, the Masternaut web-based system will monitor the team on-road activity and performance, providing instant live progress reports.

The ride begins on 25th July and is in aid of the Jane Tomlinson Appeal. Supporters will be able to track the riders progress in real-time on the events website www.istanbultoleeds.co.uk which will also contain daily blogs and latest pictures taken on the journey.

"We are pleased to support the Jane Tomlinson Appeal and the bike riders in their efforts. Jane was a remarkable local person and the appeal is a tremendous legacy and memorial to her," said Martin Port, Masternaut Three X MD.

Supporters will be able to log on to the team website for the up-to-the minute progress reports. They will see the cycle team movement on a live map, which will bring an added dimension to the event.

Mike Tomlinson said: "We thank Masternaut for providing the technology for people to be able to follow what we hope will be an epic ride. It will also provide some assurance to the riders that their exact road position can be provided in case of emergencies."

The Jane Tomlinson Appeal was set up by a very determined Yorkshire woman to help children's and cancer charities across Yorkshire, the UK and the globe. Before her death in 2007 Jane Tomlinson CBE raised £1.85m through a series of incredible physical challenges.

The unique Masternaut web-based system tracks more than 120,000 vehicles across Europe, with more than 60,000 tracking units fitted to vehicles in the UK. The company provides end-to-end solutions for businesses on the move, including vehicle tracking, mobile workforce applications and Microsoft Dynamics business management software. The company's unique GreenerFleet solution enables fleet operators to drive down their environmental impact, reducing emissions and slashing fuel costs. In addition, Masternaut Three X provides innovative solutions to support Duty of Care initiatives.

For any further media enquires about the bike ride please contact Siobhan Curtis, Siobhan.curtis@runforall.com / 07736 943685

Notes to editor:

The countries the cyclist will travel through will be Turkey, Bulgaria, Romania, Serbia, Croatia, Hungary, Slovakia, Austria, Germany, Belgium and France before reaching the final destination of Leeds

Jane Tomlinson CBE (1964 -2007) from Leeds was diagnosed with incurable cancer in 2000. Despite her pain and illness Jane participated in a number of high profile endurance challenges to raise money for charity, including a number of marathons, and Ironman Triathlon and a 4,800 mile bike ride across America. Before her death in September 2007 she had raised £1.85million for charity. The charity is now aiming for £5 million. www.janesappeal.com

Contacts:

Editorial enquiries please call Robert Peel +44 (0)1666 823306.
Please FAX any colour sep. requests to fax no 01666 824668
READER ENQUIRIES to Martin Port at Masternaut Three X - 08444 150 150
Email: media@masternaut.co.uk, Web:www.masternaut.co.uk

Masternaut Three X, Priory Park, Great North Road, Aberford, Leeds, LS25 3DF
Telephone: 08444 150 150
Fax: 0113 281 4009
e-mail: info@masternaut.co.uk

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